I don't do consultant happy talk or give boilerplate advice. I'll work with you to better define your (best) markets, develop those markets, and turn your ideas into (profitable) products or services.
A new 2015 special offer for up to five clients in the Albuquerque and Santa Fe areas. $500/month gets you unlimited quick response Reality Check emails and phone consultation and one monthly meeting to review your 30/60/90 Day Results Road Map (one page, template provided. We kick off our relationship by crafting the first one together, keeping it simple and focused.) This level of service typically cost thousands; however, I'm committed to creating a diverse, sustainable New Mexico economy, so I'm offering this special rate.
Looking for new ways to compete in a saturated market? Suspect you’ve got a blind spot (or two) about opportunities? I’ll do a deep dive in your company and market, meet with you and your team...maybe interview some of your customers. Then, I’ll provide my written analysis and recommendations.
Product Development, Launch & Management (Software, Hardware and IT Services)
I can help you get going, keep on track... or get back on track. (What you think its the best feature of your product may not be what your customers want, need, or will pay for. Want, Need, and Pay For can be three different things.)
Channel Analysis, Planning & Programs
A great product is only the beginning — you've got to get it to market (and a lot of it.) That means channels. You've got to consider things like direct or indirect, multi-tier pricing, margins, and ongoing sales and technical support. And, just because the "dominant market player" is big doesn't mean they'll be good at selling your product.
Social Media Reality Check
Social media is just another set of tools. No magic. The "trick" is determining how and when to use those tools in your particular business. I don't tout myself as a social media "expert" -- so I won't try to sell you services or advice you don't need. It all comes down to what works for you, not everyone else. (From the blog: Once More with Feeling: A Facebook Page is Not a Social Media Strategy. and What "Social Media" Won't Do For You (Like magically fix a crap product.)
“Mary provided me with valuable feedback on how to improve Comcast's customer service in Albuquerque. That lead to a mutually beneficial friendship that included our company sponsoring a seminar series she organized and her valuable counsel on high level marketing strategy. She shoots straight, is of impeccable character and has a boundless work ethic. If she takes on a project for you, you will see results.” - Scott Westerman, Regional VP, Comcast
Contact Mary Schmidt Today!