Oct 03, 2005
My collaborator and fellow NAWBO member, Deborah Weaver Parker, just published an article in NM Biz Weekly on how to turn irate customers into improvement opportunities
She uses an example to which I think just about everybody can relate - hotels and towels.
“... We had reserved a one-bedroom suite with a cot for our daughter. While there were three of us on the reservation, we quickly discovered there were only two sets of towels. The second night they shorted us on towels again. The third
Sep 30, 2005
Stay with me here - this starts out rather silly. There is now an Ed McMahon premium vodka (yes, of Tonight show, sweepstakes and wheelchair pitchman fame), which Seth Godin thinks would be perfect to drink while wearing his Donald Trump watch. Personally, I’m thinking I could do both while sitting on my Earnest Hemingway “Moulin Rouge” floral sofa. Now, I don’t know if there really is a Donald Trump watch (if there isn’t, it’s just because he’s not thought of it yet.) But, such things
Sep 28, 2005
Sure, I’m just a bit prejudiced - my biz card says “Albuquerque, Santa Fe and the Virtual World.” But recently I was chatting with a local business owner and she said, “Oh, sorry I didn’t get back to you, but I didn’t check my email last week.” No, I wasn’t offended, but I was embarrassed for her. Ouch! Why does she have the email address on her business card?
Same type of thinking often happens with web sites. A company will spend mondo time and money on getting a site up, and then get
Sep 26, 2005
Via Doc Searls - ran across the Manolo Blahnik blog (“Manolo loves the shoe!”) Now, I think it’s a kinda fun way to waste a few minutes while I have my second cup of coffee. What’s puzzling to me is the strategy (? is there one?) behind his web marketing. Is this a parody site? Am I’m not getting the joke?
Why would a seller of obscenely over-priced elitist “limo shoes” (They’re so dang uncomfortable and impractical, you don’t want to walk for more than a few feet) have such a cheesy web
Sep 26, 2005
So, what’s in a name? Would you think a cardiovascular surgeon named Oleta Picklesimer would have instant credibility? No? What about Dr. Billy Paul Loughridge? Oleta was one of my college friends; I have no idea what happened to her, but she was scary smart, at OU on a “creme de la creme” academic scholarship. Billy Paul? He is a cardiovascular surgeon, with a national reputation. Of course, both of these folks hail from Oklahoma, which has a very Southern culture. Names like Oleta
Sep 19, 2005
As Oscar Wilde noted, “There are only two kinds of people who are really fascinating: people who know absolutely everything, and people who know absolutely nothing.” Hmmm…so where does that leave us bloggers, not to mention political pundits? (Randi Rhodes and Bill O’Reilly - here’s looking at you, you crazy kids.)
Since I know that I don’t know everything - I was “holed up” (as my Southern Mama would say) over the weekend, trying to get caught up on my teetering stack of business
Sep 17, 2005
Apple continues to up the ante in cool, with its next gen Ipod, Nano. It’s all about (good) design, baby. And, I’m deeply, deeply envious that my friend and collaborator Roxanne at Bare Feet Studios had one of the first in Hawaii (thanks to her partner, Shane.)
Putting aside my personal feelings, the Time article (link above) well describes how design integrated with blazing technology (beauty and brains) makes for a great business strategy. Of course, Jobs is gambling (as Time points
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