RSS Feed .(JavaScript must be enabled to view this email address)

Mary Schmidt Business Builder & Renovator


You've got a great idea that will change your life, your company…maybe even the world.

Now what? How will you get funded? How do you translate lab perfection into real-world profit? How should you go to market? Etc. etc. etc.

I'll work with you to answer such questions and then implement the answers.

"Mary rolls up her sleeves to provide what's needed for success, from initial analysis to launch."
Mike Marett, EVP, Numerex

Why I Don’t Download Your “Free” Report (or read your article or open your email).

Feb 09, 2016

Ever wonder why you’re not getting the results your web or social media marketing “expert” promised?

1. Your “free” download is a poorly disguised lead generation/qualification method. To get the wonderful, insightful info, I have to enter a long list of information, including having to scroll way past Afghanistan to check off my country, United States. Then, after I’ve given all the lead generation information (including the required phone number)...then and only then, you tell me a download link has been emailed to me. 

I actually do jump through these hoops on occasion, when I’m doing market research for a client. Otherwise, I usually move on along. Life is too short and I can likely find the info somewhere else (Yes, pretty much

Read More

Start-Up Sanity Check for B2B Tech Ventures

Got a great idea? Are people telling you it’s crazy? Good! You’ve got to be a little insane to take that start-up leap – rather it’s out of your garage, the lab or a day job. I'll help you decide where and when to leap (and what to do when you land).

Investment: $500.00 (Why do I call it an investment? Two reasons: 1. If you’re willing to pay, that tells me you’re serious. 2. When you pay for advice, you’re more likely to value and use it.)

Drop me a line and we’ll see if we’re a good fit. If I can't help you, I’ll tell you (and if possible, tell you who can.)

Got funding? I work with one to three start-ups a year, on retainer (minimum of three months, maximum one year).

Free Downloads


Social Media Isn't Free, Easy or Magic.

If one of the self-anointed experts contacts you, pitching magical thinking, ask:

1. What results can I expect if I work with you? (Note: Twitter followers aren't necessarily customers.)

2. What kind of time will I have to invest? (Social media, properly done, is all about personal relationships. You with your customers...and a good relationship takes time.)

3. How do I integrate social media tools with my current operations? (Your salespeople need to know what you're saying on Facebook. Your customer service process and policies should be consistent across the board, from phone to Twitter.)

More Free Advice