You've got a great idea that will change your life, your company…maybe even the world.
Now what? How will you get funded? How do you translate lab perfection into real-world profit? How should you go to market? Etc. etc. etc.
I'll work with you to answer such questions and then implement the answers.
"Mary rolls up her sleeves to provide what's needed for success, from initial analysis to launch."Mike Marett, EVP, Numerex
May 03, 2016
Recently I was talking to a young entrepreneur (or trying to…the man’s ability to not take a breath was truly amazing). I did manage to get in one or two basic questions about his market research and product viability. He then proceeded to give me a lovely 101 lecture on creating markets, using Steve Jobs and Apple as the example of creating a market and a demand. If they could do it, so could he! And, certainly, Apple is a fascinating story, but “they” didn’t do it overnight (and Jobs had a lot of help…not to mention he got kicked off the Macintosh team by Sculley. Jobs then founded NeXT and was sued by Apple for hiring Apple engineers.)
Look, I love Apple products, I’m typing on one right now. However, Jobs and Apple didn’t invent
Contact Mary Schmidt Today!
- Markets: Creating or Evolving? Disruptive or Incremental?
- You Mean You Don’t Care What I Had For Lunch?
- Do Good Do Well: The Power of Home
- The “So What” Test for Entrepreneurs
- Mindful Monday: “Be cheerful, live your life”
- Brain Food
- Do Good. Do Well.
- Start-Up Sanity Checks
- Mindful Mondays
- Marketing Troubleshooting
- Pet Peeves
- Social Media Reality Checks
- Web Bytes